In just 2 short years, BReD has grown from a small pre-order Facebook business selling sourdough to a popular Whistler bakery. Owner, Ed Tatton joins us to share his unique insights into selling baked goods on Facebook, renting kitchen space to grow his business and more secrets including:
- How to take the next step, when to rent a kitchen, and when to open a storefront
- How he chose a winning location for his bakery and what you should look for when selecting yours
- How selling through Facebook gave him market insight and confidence to open a physical location
- The one piece of advice he wishes he had gotten sooner
Guest: Ed Tatton from BReD in Whistler BC
When: July 20, 2020, at 9 am PST
Where: Instagram Live stream. Follow us at @EMBakeryEquipment
Ed Tatton is an animal rights advocate, professional baker and co-owner with his wife of BReD. A 100% plant-based, organic sourdough café/bakery in Whistler, BC, Canada.
Ed has a fine-dining background and has worked in high-end kitchens in the UK, Australia, New Zealand, as well as Canada, but now specializes in making organic sourdough. He has been making sourdough for over 10 years, and leads a small bakery team at BReD, making and baking naturally-leavened sourdough breads, including country loaves, 100% rye sourdough, baguettes, pizza dough, flatbreads, cinnamon buns and other sweet small baked goods. This is all prepared in-house and baked fresh every morning. Be sure to follow Ed on Instagram and learn more about BReD or order online.
